Bringing Fortra to life

Launching a physician-formulated nutrition brand with a polished Shopify experience and the digital foundations needed to grow.

CLIENT

Fortra™

LOCATION

US

YEAR

2026

Overview

Fortra is a supplement brand offering daily nutritional support for strength, digestion, energy, and overall well-being, with a particular focus on people using GLP-1 medications. The brand came to us with its visual design already established and needed a reliable digital partner to turn it into a complete, functional Shopify store.

The Challenge

Translate the supplied designs into a responsive Shopify website without losing the intended visual details.

Present a detailed supplement formula in a way that remained clear and approachable.

Build a smooth shopping experience across desktop and mobile.

Prepare branded email communication for the customer journey.

Create an initial foundation for influencer outreach and wider brand marketing.

The Approach

Developed the supplied website designs as a custom Shopify experience.

Created branded email templates and connected them to key customer touchpoints.

Developed influencer outreach messaging and supporting marketing material for future campaigns.

Prepared the store and its communication systems for a coordinated brand launch.

The Outcome

Fortra launched with a polished Shopify storefront that translated its visual identity into a clear and credible digital experience. The brand also gained a consistent set of customer email templates and an initial influencer outreach framework, giving its team the foundations to build awareness and develop its marketing activity when ready.

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